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| Effective Learning Systems – EU : |
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| View Website >>http://www.effectivelearningsystems.co.uk |
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| Client Profile: e-commerce business, product promotion |
| Effective Learning Systems (ELS) – EU is a subsidiary of an innovative London-based company, JOE PRODUCT PROMOTIONS (JOEPP, Ltd) that is primarily focused on advertising, marketing and distributing unique products for specialized business and social sectors. Effective Learning Systems is a unique brand of self-improvement audio tapes, of which JOEPP is the sole authorized distributor in Europe. JOEPP retails this product entirely via the web, hence its need for an efficient e-commerce solution. |
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| Project Details & Benefits: |
| Asanta Group, Inc., a Milwaukee-Wisconsin E-commerce company, designed an efficient solution that comprised of the following mission-critical features: |
- A custom, multi-currency and secured shopping cart, integrated with PayPal for accepting payments in UK-Pounds and Euros, using international credit cards such as Switch & Solo.
- An integrated customer database that helps remember customer information to shorten purchase time and also provide customers with a view of their purchase history at anytime.
- A secured administrator control panel that allows the staff of JOEPP to manage their product catalog and inventory, sales transactions (orders) , shipping parameters, pricing, currency exchange rates, reports and international taxes/surcharges.
- Efficient content organization to facilitate customers’ access to comprehensive information about ELS and its products in 3 or less clicks.
- Attractive, industry-specific graphics to help sell and present the product well and entice customers to make a purchase. A graphical layout that positions pictures well and follows a simple color theme that contributes to easy navigation and quick load of web pages.
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As a trusted advisor, Asanta Group continues to consult with JOEPP on all ongoing web-based projects including but not limited to development of Microsites, E-commerce solutions, CRM Integrations, and consolidation of web services to attain long-term cost efficiency. |
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